Bermellon is a Mexican hot candy confectionery shop, whose products are very popular in the country. The company’s main objective is to claim these types of traditional treats found on Mexican streets and markets.
The brand’s greatest success consists in taking these traditional flavored products to a premium buying experience through their packaging, excellent raw materials usage and hand-crafted cooking techniques.
Our proposal reflects sophistication values that the brand promotes using an elegant typographic palette and a logotype with allusion to a family’s monogram. The selected vivid colors constantly remind us about the product’s extreme acid and spicy flavors.